Rakhi Question 1 - In what ways does your media product use, develop or challenge forms and conventions of real media products?

Forms and conventions underpin the creation of new media products. We have used theory and information from our research to create both our main ancillary products.


This prezi demonstrates our use of theory in the making of our music video, and the conventions we have fulfilled through this.

This is the album cover of 'The Strokes' - 'This Is It'. It was a very successful and controversial debut indie album so it was a big influence for us. Here I have analysed the conventions it uses and how we have been influenced by these. 

This GIF demonstrates how we added the conventional features of an album cover to our product. Starting from  images followed by band and album name on the front then side, track listing, institutional text, barcode and QR code

This is our website compared to that of 'the Veronicas' an all female rock band which makes them a good basis for comparison since rock is another male dominated genre.

The conventions found in 'the Veronicas' website which we have used are:

• A navigation bar at the top featuring similar pages like news, photos and store
• A prominent link to social media at the top
• Links to buy the new album
• Branding inspired by the new album
• A news feed on the home page
• A band logo at the top which remains on every page
• Their gallery also features a range of different costumes and locations
• They advertise tour dates on their front page, however we also use this on our events page
• They have free wallpaper downloads for interactivity, we decided to have a competition