Chaos Killed the Dinosaurs - You'll Find a Way

Music Video

Album Cover

Website - click image to see full website

Friday, 11 October 2013

Initial Audience Feedback - Secondary Audience - Young Males

I interviewed our secondary audience of males. I asked them the following questions and their responses are recorded in the video below.
  1. Do you like the band name - Chaos Killed the Dinosaurs?
  2. Do you like the album name - Shut Your Goddamn Mouth and Play Some Music?
  3. Do you like the song?
  4. Name 3 characteristics you would like to see in a new artist.
  5. What type of music videos do you like?
  6. How you do consume music, how often, and where from?



Reflection on audience feedback

In general this is positive feedback, which is great because it means our artist and their music would be marketable to a reasonably large audience, rather than just the primary audience of 15-45 year old females. Whilst they did not recognise the references in which the artist name and album name are based, they seemed to like the artist name in particular. They reported that there may be confusion with the album name, however I think this will be more recognisable to an older audience, and it did not appear to alienate them, which is another positive thing. Furthermore, they liked the song, and this is very important seeing as they are unlikely to watch music videos don't go viral. This leads me to think that we would have to connote artist identity strongly through the website and album art in order to reach this audience group. I have learnt a lot through this feedback and it will help me and the group especially with regards to the ancillary tasks.

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