I asked a woman in her early 40s - i.e. one end of our primary audience the following questions to evaluate how we were going so far:
- Do you like the band name - Chaos Killed the Dinosaurs?
- 'yes, it's unusual'
- Do you like the album name - Shut Your Goddamn Mouth and Play Some Music?
- 'yes, it's interesting but perhaps a bit wordy'
- Do you like the song?
- 'yes, I like strong female artists and it's quite catchy'
- Name 3 characteristics you would like to see in a new artist.
- 'integrity - more concern with the music than appearance'
- 'something a bit new, perhaps that hasn't been done before'
- 'continuity - so many artists are brilliant in one album and awful in the next'
- What type of music videos do you like?
- 'I like to see a lot of the artist - maybe get a bit of an insight into their personality'
- How you do consume music, how often, and where from?
- 'usually on Spotify or the radio when I'm at home, mostly on the weekends because I'm busy with my daughter on weeknight evenings, occasionally I go to concerts'
This is generally positive feedback - although she stated that the album name was long, we think it fits our image to use another pop culture reference. Our lead singer is supposed to be mysterious, however, the idea for the video is meaningful and will feature a lot of her so hopefully this will appeal adequately.
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